Writing for a Visual Medium

When I first started writing for the different aspects of media on my webpage, I thought it would be the same as writing for print. You sit down, tell the story in a succinct yet informative manner and send it off to be published or printed or whatever you're doing with it. This is not the case at all. Writing for a visual medium requires a reporter to be slightly more creative. You have to be able to make your readers want to view or listen to the story you're trying to tell without giving it completely away, and you don't have much space to grab their attention in. When they're actually viewing your story, you have to know just how much to tell them and just how much to show them without overwhelming them with information, and how to make the different aspects of your story balance so the viewer doesn't feel they're getting all reporter and no interview or vice versa. You still have to be able to get your point across in a succint and informative manner, but you have to remember there are other mediums telling your story besides writing, so it has to be decided what needs to be written out and said and what can be shown. You don't want to make your viewer feel stupid, like you as a journalist are spelling everything out for them, yet you want to make sure you're doing your job and getting the story told. It's a narrow line to walk, and one that's taking me personally lots of practice and experience to figure out the best way to handle different stories.